My Lovely Planet

My Lovely Planet is a cute and fun mobile game, already availlable on App Store and Play Store.

The concept is simple: players evolve on their island, challenging their friends to mini-games in a Game Arena to win seeds and build the most beautiful island!

But there's a twist...

Every action in the game has an impact in the real world.

For example, when a player plants trees on their island, we plant trees in the real world.

Our mission is to create a community of 100 million players by 2030 to:

• Plant 1 billion trees
• Clean 1 million tons of ocean waste
• Protect biodiversity (40k endangered species)

My Lovely Planet was founded by Clément Le Bras, a Mines Paristech engineer and former CEO of the search engine lilo.org (6m active users/month, €10m in revenue, and €5m in donations to NGOs since its creation). My Lovely Planet is now a startup of 12 experimented A players in gaming development, blockchain developpement, Game Design, Gameplay and marketing. See the full team here.